Publications

TRADEMARKS AND BAD FAITH REGISTRATION

TRADEMARKS AND BAD FAITH REGISTRATION

OYELUDE SIMILOLUWA: ASSOCIATE: JOHNSON BRYANT

Introduction

The registration of a trademark in a certain jurisdiction confers protection and rights on the proprietor with respect to the use of the trademark.

Rubik’s Cube puzzled after losing EU trademark battle

It’s the familiar multicoloured 3D brainteaser that has challenged puzzle enthusiasts for more than 40 years and is still the world’s bestselling toy of all time.

But on Thursday – after a 10-year legal tussle – Rubik’s Cube lost a key trademark battle after the European court of justice (ECJ) said its shape was not sufficient to grant it protection from copycat versions.